Sadly, U Can't Pick 'Em right now, reports the president of the Carlsbad Strawberry Company
Most of us see the U-Pick strawberry signs from the I-5 freeway in Carlsbad, but what you're not seeing near them right now is people.Growing strawberries in the Ukegawa family has spanned more than four generations. They grow Albion strawberries, which, Ukegawa said, are very sweet.
’’We could cover it with plastic, but by the time you go through laboring and expenses of mini greenhouses — that’s what you make, you know, in production — during those months, and a lot of times a lot of people don’t want to buy strawberries when it’s rainy outside, so there’s balance," Ukegawa said. ''We try to tailor our production to what we can sell at our U-Pick and our fruit stands.
"For the most part, what we’ve seen in production numbers that have come in is that production is occurring," Cardinale said."It’s occurring at about the levels that the commission expected." "Ninety-seven cents of every dollar generated in the strawberry industry goes right back into the community in which it serves,'' Cardinale said. ''So we’re talking about labor, we’re talking about equipment, we’re talking about all the things that go into the planting of the strawberry.’’
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