Transfer deadline day: The secrets of successful social media reveals

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Transfer deadline day: The secrets of successful social media reveals
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League One club Bristol Rovers talk us through some of their funniest social media new signing videos.

Declan Rice to Arsenal was one of the biggest transfers of the summer, and they were quick to get him on their socialsTransfer deadline day is over for another year so football fans can stop frantically scrolling through social media to see who their club have bagged.

But how important are these videos? And do they have a bigger purpose beyond getting praise for "admin" in the comments?Friday Night Dinner-inspired transfer announcement videoIt currently has more than 900,000 views, way above the club's average engagement on X, or Twitter as it used to be known. "I'd like to think that we are one of the best clubs in League One, we probably put out media, especially transfer announcements, at Championship level, if not higher than that.

The 20-year-old tells BBC Newsbeat they barely had any notice to come up with the Toy Story idea when they signed Ryan Woods.

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