Trevor Lawrence will see his name all over Jacksonville’s stadium on Sunday. The Jaguars will host the Cleveland Browns at “TrEverBank Stadium” instead of EverBank Stadium. It's part of a marketing promotion designed to highlight a collaboration between the popular quarterback and the Jacksonville-based financial services company.
Jacksonville Jaguars quarterback Trevor Lawrence gestures during a post game NFL football news conference, Sunday, Sept. 8, 2024, in Miami Gardens, Fla. The Dolphins defeated the Jaguars 20-17. Jacksonville Jaguars quarterback Trevor Lawrence aims a pass during the first half of an NFL football game against the Miami Dolphins, Sunday, Sept. 8, 2024, in Miami Gardens, Fla. Jacksonville Jaguars quarterback Trevor Lawrence gestures during a post game NFL football news conference, Sunday, Sept.
EverBank and Lawrence announced a partnership last month that makes one of the highest paid quarterbacks in NFL history a brand ambassador for the company. He is featured in the bank’s newest TV spot, “Sign.” He also is featured in online content, newspaper ads, financial center signage and social media commercials, particularly during football games.
“Trevor Lawrence represents everything that EverBank stands for — performance, excellence, and a deep commitment to the community,” said Megan Johnson, EverBank’s chief marketing officer.
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