Many media outlets have seen dwindling interest in their coverage of this year’s presidential contest
Thursday night’s US presidential debate was watched by 48mn television viewers, a sharp drop from the numbers that tuned in to the clashes between Joe Biden and Donald Trump in the 2020 campaign. CNN, the Warner Bros Discovery-owned network which hosted the event, said just over 9mn viewers had watched on its own channels, narrowly ahead of Fox News and ABC News, with cable rival MSNBC drawing about 4mn viewers. Another 30mn people tuned in on CNN’s digital channels or YouTube, it added.
The moderators played a background role, leaving the debate largely a back-and-forth dialogue between Trump and Biden. However CNN was criticised for one significant choice: moderators Jake Tapper and Dana Bash largely avoided fact-checking the candidates in real time. The format seemed to favour Trump, who was allowed to make a series of unsubstantiated claims without being challenged during the 90-minute programme.
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