Twitter hit by 40% revenue drop amid ad squeeze, say reports

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Twitter hit by 40% revenue drop amid ad squeeze, say reports
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More than 500 advertising clients have reportedly paused spending since Elon Musk’s takeover in October

that flourished on the site after a botched relaunch of its blue tick scheme for verified users.

Giving more detail on the 40% figure, the Information reported that a senior Twitter manager had told staff on Tuesday that the revenue for that day was 40% lower than the same day a year ago.reported that Twitter was due to make payments on its near-$13bn debt burden as soon as the end of this month, with Musk considering options including selling more of his shares in Tesla or even putting Twitter into bankruptcy protection.

He said in December that Twitter was facing a “negative cashflow situation of $3bn a year” but claimed the company should

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