The billionaire has called for a series of changes from relaxing Twitter's content restrictions to eradicating fake accounts.
Perhaps the board was unnerved by Musk's declaration that he wanted to see more "free speech" and less moderation. Many Republicans, who have long felt that Twitter's moderation policies favour the freedom of speech of left-leaning viewpoints, rejoiced.
Let's not forget the finances. Twitter's main business model is ad-based - and Musk wants to change that. He's more interested in subscriptions, he claims, which could prove a hard sell in an environment where all the main social networks are free-to-use. Twitter users may decide they prefer for their data to not be used to monetise them and they're willing to pay for that - but it's a gamble.
And then there's Musk himself. He's the richest man in the world, a serial entrepreneur whose successes include PayPal and Tesla. He's charismatic and unfiltered - which can make him a very loose cannon indeed. He likes to test boundaries and break rules.- he didn't want to be bound by the responsibility.
How dare I suggest that he might, he's brilliant and we should simply be grateful for him, came the replies.
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