The U.S. Olympic and Paralympic Committee filed a federal lawsuit this week alleging Prime, Logan Paul's energy drink company, of infringing on the committee's trademarks.
The U.S. Olympic and Paralympic Committee, the Colorado-based organization that oversees U.S. Olympic teams, filed a lawsuit in federal court Friday accusing Prime — Logan Paul's energy drink company — of infringing on the committee's trademarks.In its lawsuit, the committee specifically alleges that Prime uses symbols and phrases trademarked by the committee on one of its drinks featuring Olympic gold medalist and NBA forward Kevin Durant.
'One online posting for the drink urges customers to, 'step up your hydration game with the Kevin Durant Olympic Prime Drink!'The Olympic Committee noted that while it sometimes partners with brands to boost sales and bring in revenue for U.S. national teams and the committee, it never had any agreement with Prime.
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