Ubisoft is having a very rough time right now.
Ubisoft announced earlier today that Skull and Bones is delayed yet again, and naturally we took the opportunity to. But word of the delay came as part of a much larger update reflecting real trouble at the company: Ubisoft is struggling, and has opted to cancel three more unannounced projects in order to focus on its existing brands and live services.
The game industry in recent years has shifted toward"mega-brands and long-lasting titles that can reach players across the globe, across platforms and business models," Ubisoft said in the update. Over the past four years, Ubisoft has attempted to do the same with its own major properties, including Assassin's Creed, Far Cry, Ghost Recon, Rainbow Six, and The Division.
."We are facing contrasted market dynamics as the industry continues to shift towards mega-brands and everlasting live games, in the context of worsening economic conditions affecting consumer spending. "Despite excellent ratings and players’ reception as well as an ambitious marketing plan, we were surprised by Mario + Rabbids: Sparks of Hope underperformance in the final weeks of 2022 and early January. Just Dance 2023 underperformed as well."
But Ubisoft's troubles run much deeper than a couple of holiday flops. At the risk of oversimplifying things, it just can't seem to make anything happen. Skull and Bones is maybe the highest-profile example of Ubi's recent inability to get games out the door, but don't forget that the three unannounced projects cancelled today come just six months after Ubisoft pulled the plug on
United Kingdom Latest News, United Kingdom Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Ubisoft has cancelled 3 unannounced games and delayed Skull & Bones again | VGCUbisoft has cancelled three unannounced games and delayed Skull & Bones yet again. The company says it’s “facing major challenges as the industry continues to shift towards mega-brands”
Read more »
Ubisoft cancels three unannounced games, delays Skull and Bones againUbisoft has confirmed the cancellation of three unannounced games following disappointing financial results for its mos…
Read more »
Skull and Bones suffers sixth delay as Ubisoft sinks three other projectsUbisoft has delayed its multiplayer pirate adventure game Skull and Bones for the sixth time and has cancelled three unannounced games.
Read more »
I can’t believe I’m saying this again but Skull and Bones is delayed againUbisoft’s high-seas piracy game is now expected to come sometime after April 1.
Read more »
Ubisoft+ could launch on Xbox soon, Microsoft Store activity suggestsOur scanners have picked up that multiple games on the Microsoft Store have been updated to include a special Ubisoft+ tag, suggesting the service could launch on Xbox soon.
Read more »
Ubisoft says it’s ‘surprised’ by Mario + Rabbids sequel’s underperformance | VGCUbisoft has said it’s “surprised” by how Nintendo collaboration Mario + Rabbids: Sparks of Hope has underperformed commercially in its opening months
Read more »