Which? said the findings demonstrated that shoppers can make considerable savings on their groceries depending on where they buy their food. However, it said many of the major supermarkets had not done enough to support their customers during the cost of living crisis.
Which? said the findings demonstrated that shoppers can make considerable savings on their groceries depending on where they buy their food.
The watchdog said retailers should be helping customers by making sure affordable basic ranges were available in all branches, including smaller convenience stores, as well as improving unit pricing on all products to allow customers to easily work out the best value.Which? retail editor Ele Clark said:"We know people are suffering through the worst cost-of-living crisis in decades and the price of food and drink has skyrocketed no matter where you shop.
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