Online shoppers short on time failed to take home around £228m worth of click-and-collect goods over the past year, according to new research
With the high street struggling to cope with rising taxes, the economic downturn and online-only rivals, 72% of retailers said they see click-and-collect as a"viable solution" to driving shoppers back into stores.
However, nearly 40% of respondents also said they would visit shops more often if the process was improved. "Enhancing the click and collect experience is a potentially lucrative way for retailers to ward off the unprecedented challenges of the high street and bridge the gap between online and in-store shopping."
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