How do you stand out against the hypercar crowd? With a one-off chrome Veyron of course...
One-off hypercars are ubiquitous these days. You can probably blame Horacio Pagani for that. Only just last week in Monterey, he released another ‘final’, one-of-one Zonda called the Arrivederci. It's a game all the major hypercar firms have been playing for years given how lucrative it can be. Heck, Koenigsegg has released so many one-offs that nobody knows what the standard models even look like any more.
When the Centenaire cars arrived at the end of the decade, the one-off Veyron hadn’t really been done before. Bugatti released a Bleu Centenaire for the 2009 Geneva Motor Show as a 100th birthday present to itself, with the quartet of additional Centenaires arriving later that year at Villa d’Este. Though they shared the same name as the Geneva car, all four came with polished aluminium wings and each sported their own centre colour as a celebration to former factory racing drivers.
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