One of the world's OG haute joaillerie, VanCleefArpels, has launched a new collection that invites you 'to dream and escape”.
, one of the OGs of haute joaillerie, steadies its course, eschewing gimmicks and celebrity endorsement in favour of focusing on its core values of high culture and high design.
That’s not to say it doesn’t know how to throw a party. Top clients and press from around the world recently gathered at the Villa Medici, the magnificent Renaissance palace high above the sultry, tourist-packed streets of Rome, for a lavish, carnival-style celebration of Van Cleef’s latest collection, Le Grand Tour.
The Villa Medici, built in 1540 for Cardinal Ricci da Montepulciano, today houses the French Academy, a centre for artists and scholars studying the ancient and Renaissance-era riches of the Eternal City. Indeed, Rome has attracted visitors for centuries, from conquering armies and crusaders to the wealthy young aristocrats who made it one of the essential stops on their Grand Tour of Europe.
Long before Google Arts and Culture could take you on a virtual tour of the world’s treasures from the comfort of your sofa, the Grand Tour took in destinations such as Paris, Venice and Naples, as a means of rounding out a young person’s cultural education and developing their artistic taste.
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