One of Super League’s longest-serving chief executives has warned that the game risks reverting back to becoming a part-time sport
Carter also warned that with a reduced broadcast deal from Sky Sports severely impacting club finances, rugby league could be in serious danger if it repeats the same mistakes of old. “I think the game is in a big hole,” he told the Guardian. “We’re pinning all our hopes on IMG being the saviour of the sport, and we’ve got one broadcaster in Sky who pays some money and a couple of others who do a fantastic job but I’m not convinced they have the money to invest in the game.
“There’s now a lot of other sports vying to get into the big five sports, which we’re currently in. It’s not going to be easy moving forwards and I don’t think anyone expects it to be, but I think being part-time again is a possibility. if the TV deal keeps going the way it is, certainly that could be the case. Unless you’ve a wealthy benefactor that will fund every single club, I think you’re looking at the future and wondering what it holds.
Wakefield will appoint Carter’s replacement before the end of the season and he has suggested the club will look to an individual outside of rugby league, with the club set to open a revamped main stand this summer in an attempt to boost profitability away from the rugby field. But he has urged those remaining in the sport at boardroom level to give IMG their backing.
“We’ve given them our faith to say we’ll work as well as we can with them to get the sport to a better place because we’ve no other option,” he said. “We’ve got to trust them, give them as much help as possible to get on and do what they do. Without them, there’s nothing else. We’ve tried to go off on our own and it hasn’t worked. Sky are saying that viewers and subscribers have remained stagnant so we’ve got to break the mould somehow.
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