Watch Collecting Is Entering Its Golden Age

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Watch Collecting Is Entering Its Golden Age
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Recent headlines touting the downward spiral of the industry should be taken with a grain of salt.

Dubai Is Becoming an Important Hub for Serious Watch Collectors. Here’s Why., as reason enough to suggest the decline of an entire industry.Dior and Baccarat Team Up for a Limited-Edition Crystal Fragrance Bottle

“The watch market is far from dead. What is in demand will continue to be in demand and will continue to trade at a premium,” says New York-based collector Alex Lubin. “But what I’m finding is that all of the… let’s call them ‘bundle-able’ watches, the stuff that you buy in order to get the really high-end pieces, those are taking a hit .

“Certain models such as Royal Oaks, Nautiluses, Aquanauts, Rolex GMTs, and Daytonas continue to experience record demand with wait lists that are as long as they’ve ever been,” says Boston-based collector David Chang. “This is partly driven by the perception of value in the secondary market with these iconic models continuing to fetch strong premiums over MSRP.

None of this tug-of-war has dampened enthusiasm among seasoned collectors or genuinely passionate newbies. With collectors who treated their watch boxes like stock portfolios cutting their losses, there’s an increased amount of models available for the rest of us, at a variety of price points and prestige levels, even if some of the juggernaut models remain relatively elusive.

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