More than half of residents in the West Midlands say a ‘good local pub’ is a top priority when choosing a new home.
The British Beer and Pub Association's Long Live the Local campaign urges Brits to pledge support for their locals.
When prioritising local amenities, over a quarter of respondents put the pub in first place, the poll found. When evaluating a new neighbourhood, prospective homeowners and renters reveal their top investigation tactics, with nearly half visiting the local pub to get a feel for the area’s atmosphere. Emma McClarkin, CEO of the British Beer and Pub Association, which runs the Long Live the Local campaign, said: “A good local is understandably at the top of many people’s wish lists when house hunting. They also are a sign of real social value in their communities and good pubs offer so much more than a quality pint.
“Pubs are vital to the lifeblood of our communities and the last thing any new mover wants to see is their local close their doors. We stand ready to help the Government deliver the full support that’s needed for businesses to thrive.”
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