What Will Bugatti’s Next New Model Be After the 2027 Tourbillon? Will It Be an SUV?

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What Will Bugatti’s Next New Model Be After the 2027 Tourbillon? Will It Be an SUV?
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As Bugatti reveals its hypercar replacement for the Chiron, its next model comes into focus.

just came into public view, but the company’s boss is already looking ahead to his next challenge. While a slew of one-off special editions is unquestionably in the pipeline,hopes to be the first in a long line of Bugatti CEOs to introduce a second consistent model to the lineup. But what could that car model be? A chat with Rimac during a Tourbillon backgrounder late last year in Berlin shed some light on his thinking, be it a Bugatti SUV or sedan.is our first clue.

Our second clue is in the positioning of the new 2027 Bugatti Tourbillon. Bugattis have always been luxury goods, but with its new $4.3 million PHEV hypercar, Bugatti is making a play at also being considered art—even going so far as to spin up a design team. The team’s purpose? To ensure the chassis looks as pretty as its Type 57SC–inspired exterior and intricate cabin, the latter complete with watch-like dials and crystal switchgear.

Rimac knows history’s headwinds are against him. Bugatti has come close to introducing a second model twice in the past three decades. In the mid ’90s, just before it went out of business for the second time, the company wasin its lineup. The EB112 was an Italdesign-penned two-box four-door sedan powered by a bespoke 6.0-liter V-12 producing 455 horsepower and paired with a six-speed manual gearbox. Bugatti at the time promised a 4.4-second run from 0 to 60 mph and a 186-mph top speed.

Bugatti’s next owner, Volkswagen, tried its hand multiple times at producing a stablemate for the Veyron and then the Chiron hypercars.. This four-door sedan blended the stillborn EB112’s styling cues with the then-contemporary Veyron. The sedan, which was supposed to sticker for $1.5 million, was notably powered by the Veyron’s 8.0-liter W-16.

, but by the time Rimac’s predecessor Stephan Winkelmann came on the job in 2018, it was dropped in favor of an SUV. Though images have never leaked, thiswas far enough along in the design process that the company began shopping this early version to potential buyers. With VW already flirting with the idea of selling Bugatti to a, budget for further development went unallocated.

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