The WRC Promoter has delivered its promotional strategy plan to key stakeholders which includes a “clear road map” to include the USA on the 2026 calendar.
The World Rally Championship promoter held a meeting with the key stakeholder group that included Hyundai, Toyota, Ford, Stellantis and Skoda alongside representatives from the FIA to deliver its vision for the future. The meeting largely centred on the championship’s promotional strategy which has attracted criticism from teams and drivers in recent months. The WRC Promoter issued a brief statement to Motorsport.
The group is aligned in the overall goals to boost the profile of the world’s premier rally championship,” read the statement. Ott Tänak, Martin Järveoja, Hyundai World Rally Team Hyundai i20 N Rally1 Photo by: Red Bull Content Pool “Key elements presented by the WRC Promoter were: “A clear roadmap to a USA event in 2026 that includes direct investment and involvement in event promotion from WRC Promoter.
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