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. When it comes to Xpeng and NIO, two of the “smart electric vehicle” automakers that have been most proactive about selling their cars in Europe, they were not singled out for specific individual tariffs, so they are subject to the 20.8% tariff — since they cooperated with the investigation . How are they responding?
Both automakers are focused on providing high-quality “smart” electric vehicles that win in Europe based on the level of quality, innovation, and features they are providing. Whether they may in the future raise prices in order to deal with the tariffs better, it remains to be seen, but, arguably, the vehicles are unique enough and offer enough premium tech and features that they should be able to compete at higher price points.
Of course, if Xpeng does initiate EV manufacturing in Europe, that could also lead to different pricing in the region. However, in any case, we are far from the point when the first EU-produced Xpeng vehicle would roll off a production line.
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