The pilot scheme will run in eastern Europe to help combat disinformation about Ukrainian refugees.
YouTube plans to show adverts that educate people about disinformation techniques, following a successful experiment by Cambridge University.They will be shown in Slovakia, the Czech Republic and Poland to combat fake news about Ukrainian refugees.
The peer-reviewed research was conducted in conjunction with Google, which owns YouTube, and will be published in the journal Science Advances. "The idea behind this study was - if we find a couple of these tropes, is it possible to make people more resilient against them, even in content they've never seen before?"
The researchers used this same feature to assess people's ability to spot the manipulation techniques they had been exposed to. "On average, the group that got the videos was correct about 5% more often than the control group. That's highly significant.
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