The best drugstore moisturizers are affordable and high quality. Shop our hydrating favorites from Neutrogena, Etude, Byoma, and more.
The best drugstore moisturizers prove that a well-hydrated face doesn't need to burn a hole in your wallet. When it comes to efficacy, these formulas with myriad benefits beyond just imparting moisture go neck and neck with lauded, pricey counterparts. That's not to say we can't get behind a splurgy cream, but don't rule out the drugstore shelves IRL and online when shopping for a moisturizer.
Key ingredients: niacinamide, retinol, peptides | Fragrance-free: yes | Who it's for: people with who want a dose of retinol Best Pre-Makeup Drugstore Moisturizer: E.L.F. Holy Hydration! Face Cream Why it's worth it: When you're craving lightweight, the E.L.F. Holy Hydration! Face Cream is your new best friend. Reliably hydrating and illuminating with peptides and hyaluronic acid, it can be used morning and night, and before makeup for moisture prep.
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