With Trump in the courthouse, the president’s campaign is leaning into the tried-and-true approach of battleground staff and television ads.
The Biden campaign’s moves come at a politically fraught moment for the president, who continues to face domestic fallout from the war in Gaza. | Alex Brandon/APJoe Biden’s campaign is dropping another multi-million dollar ad campaign this month and building out its infrastructure in battleground states in hopes of taking advantage of a period of the campaign with Donald Trump largely stuck off the trail.
On a call with reporters, Biden principal deputy campaign manager Quentin Fulks compared the campaign’s efforts with Trump’s campaign, whose “battleground presence is as non-existent as his paid media effort,” he said. Of particular concern for Democrats, Biden faces a fractured base with key groups, like young voters and Black voters, voicing frustration., released Monday, found a 12-point drop among Black voters who said they are “absolutely certain to vote” compared to June 2020.
“President Biden is going to continue to dedicate interviews to these critical elements with a specific focus on these constituencies,” said Michael Tyler, Biden’s communications director. “What we’re seeing in the polls is that we’re still measuring Biden as the incumbent, but voters are not yet putting it in the context of a Biden versus Trump choice,” Neidhardt added. “So once voters see that, see the shift from incumbent mode to a choice election, then the numbers will follow.”
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