Buffalo Trace London has been awaited by U.K. whiskey geeks for quite a while now, but it's coming in the immediate future.
Whiskey fans of the U.K., the wait is almost over: Buffalo Trace London is getting ready to open its doors to the public for the first time, and will begin welcoming visitors on May 6, 2024. The West End location of the famed Kentucky bourbon producer is located “in the heart of Covent Garden” at 32-33 Long Acre, and is the company’s first expansion outside of its Kentucky home. The location figures to be a major center of outreach to courting the U.K.
Despite the rabid obsession with bourbon that U.S. consumers have experienced in the last decade, in which the Sazerac Co. company’s Buffalo Trace brand has played a large role in driving demand to the point ofmost of the large Kentucky bourbon producers consider the world market to still be relatively untapped for American whiskey.
One will note that these unsurprisingly leave off many of the most sought-after Buffalo Trace brands, such as the other entries in the E.H. Taylor family, W.L. Weller, Stagg, the Buffalo Trace Antique Collection, and of course the legendary Pappy Van Winkle. We would expect these bottles to make occasional appearances at Buffalo Trace London, perhaps in the context of special events, luxe experiences or charity drives.
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