Daily Record Political Editor Paul Hutcheon says Harris' crushing loss shows the importance of voters believing a government has delivered for them.
Donald Trump’s easy victory is a warning shot for Keir Starmer as he considers how to use power as a springboard for a second term. Joe Biden and Kamala Harris swept to office in 2020 on a tidal wave of hope and optimism.
Soaring illegal immigration across the Mexican border fuelled economic anxiety and created the impression of White House incompetence. But Starmer's change message was undermined by early actions that many voters believe could have emanated from a Tory Government. Slashing cash payments from poorer pensioners while accepting free clothes from donors were the types of behaviour people expect from the Conservatives.
Starmer’s strategists have to recognise the importance of receiving credit when policies have a positive impact on people’s lives.
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