Castore will become Everton's technical kit partner and first founding stadium partner
Everton have agreed a ‘club record’ deal with sportswear firm Castore that will see them become the Toffees’ technical kit partner from 2024/25 and also the club’s first Founding Partner for the new stadium.
Richard Kenyon, chief commercial and communications officer at Everton, said: “We are really pleased to welcome Castore as our new technical kit partner from next season and to announce them as the first Founding Partner of Everton Stadium.READ MORE: Everton takeover may make sense for A-Cap - but it leaves serious concerns
“It was also really pleasing that Castore could see the commercial opportunities in becoming a Founding Partner at our new stadium and it seems fitting that such an ambitious and successful brand from our region is the first of several stadium partners we will be announcing in the coming months.” The additional layer of rights has more than doubled the previous deal with Hummel, which was understood to be worth around £10m per year.
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