Feistily gorgeous Dior show renews auld alliance with Scotland

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Feistily gorgeous Dior show renews auld alliance with Scotland
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Label’s first catwalk in the country for 70 years goes deep into Scottish influence with every look

t is not every Dior show that opens with a skirl of bagpipes, three different ways to wear violet tartan, and a sporran dangling from a belt in place of a clutch bag tucked under the arm. Dior’s first catwalk show inThe pomp and ceremony of a Parisian fashion house met its match in the natural grandeur and splendour of Scotland.

Chiuri thoroughly mined the beauty of Scotland for items that will ring the coffers in Dior boutiques, but she also gave back. Kilts were made in collaboration with the young Scottish designer Samantha McCoach, whose Le Kilt label is updating the tradition for a new generation of wearers. Harris tweed, Johnstons of Elgin and Esk Cashmere have all benefited from contracts to supply clothes for this collection.

Backstage before the show, Chiuri said she wanted to highlight the textile heritage of Scotland. “When we talk about fashion now, we often speak about brands,” she said. “But really fashion is about people who make clothes, and I want to talk about them instead.”In reality, a lavish show for 550 guests including the actors Anya Taylor-Joy and Rosamund Pike, the Spice Girl Geri Horner and the tennis player Emma Raducanu is very much about the brand.

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