It is an ancient symbol that crosses cultures and religions – and it is now being used on anything from T-shirts to cushion covers. But its adoption by designers is nothing new
Once you start noticing the evil eye, you can’t stop seeing it. Or rather, it can’t stop seeing you. The eye, whose “pupil” often comes in cobalt blue and is occasionally adorned with eyelashes, has been a recurring motif in fashion over the years, from the necklace worn by Willow Smith for Chanel’s AW16 eyewear campaign, to Elie Saab’s eye-embellished dresses from the spring 2017 couture collection, to Gigi Hadid’s Eyelove and Eyelovemore shoe designs with Stuart Weitzman the same year.
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