This year Facebook turned 20, but over the last several years, the social media giant has fallen to the wayside of other apps like Instagram and TikTok.
This year Facebook turned 20, but over the last several years, the social media giant has fallen to the wayside of other apps like Instagram , TikTok and Snapchat ; specifically when it comes to younger users." Facebook is not all that interesting for us," said Esther Rabinowich, a 19-year-old college student living in Florida.
Rabinowich said she and her friends use social media all the time. Especially what they call "the big three."She says many people her age seek more entertaining video content like reels and shorts. Something Facebook isn't primarily known for.Meta is trying to change that by releasing a new plan aimed at attracting teenage users. Their focus is on reels, feeds and creators.Garg said incorporating more reels should help Meta generate users.
That's a platform for them to still share their content, their opinion, their ideas and their experiences," said Garg. Right now, Rabinowich said many of her friends view Facebook as just a place to network and find job opportunities., a Facebook representative did say that its Gen Z numbers are beginning to make some progress but it's only minor.
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