This article profiles renowned graphic designer Michael Bierut, known for his impactful work on brands like Mastercard and Saks Fifth Avenue. It traces his journey from his early years in Ohio to his partnership at the prestigious design firm Pentagram, highlighting his contributions and enduring influence on the design world.
Even if you haven’t heard of graphic design er Michael Bierut, his work is likely imprinted on your subconscious. His simplified brand mark for Mastercard – two overlapping circles with no type – graces over 2.3 billion credit cards worldwide.
I also found that I was more excited by the work of my partners than by my own. I was surrounded by talented partners like, Michael Gericke, Abbott Miller, Luke Hayman, Emily Oberman, and newer designers like Matt Willey, Georgia Lupi, and Andrea Trabucco-Campos. The work they were doing became just as exciting to me as coaching the designers on my team.Receive our daily digest of inspiration, escapism and design stories from around the world direct to your inbox.
‘Whatever dopamine or other kind of rush, that comes when you see your work out there – I don't crave that as much as I used to’It’s still about using design as a way to interpret the world. It doesn’t have to be my own design or something with my fingerprints on it. I still take pleasure in the fact that as designers, we’re conducting our own sort of espionage and embedding ourselves in all these different situations.W*: This year, you became an Honorary Royal Designer for Industry .
‘We used to spend six months crafting a logo and a thick binder of rules to dictate its usage. That used to be reassuring. But now, it’s foolhardy to think anyone will have that kind of control again’For me, it was disappointing personally, because I don’t conceal where I stand politically. But seeing a new generation of designers engage with these issues at that level was really exciting.
I admire designers I’ve never met, people I know only through their Instagram feeds. I take pleasure in seeing their work pop up on my phone when I'm riding the train in the morning. The barriers are still there, of course, but the virtual world offers more routes for people to get their talent out and their voices heard.I think the people who succeed are the ones who are curious. If you're curious, you can use your talent as both an engine and a vehicle for your curiosity.
When hiring, I looked for that curiosity. The last thing I wanted was for someone to be working on a task without understanding the bigger picture. I remember seeing puzzled expressions on new interns or team members when I explained the context of a project. They were just waiting to hear what they had to do and when it was due, so they wouldn’t let me down. But I wanted them to grasp the broader issues, even if it seemed over their heads at the time.
Graphic Design Branding Mastercard Pentagram Typography
United Kingdom Latest News, United Kingdom Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Pentagram's controversial new website could change the AI art debateDaniel John is Design Editor at Creative Bloq. He reports on the worlds of design, branding and lifestyle tech, and has covered several industry events including Milan Design Week, OFFF Barcelona and Adobe Max in Los Angeles.
Read more »
Michael Owen makes exciting prediction about Man United ace HojlundRasmus Hojlund is being backed to continue improving under Man United head coach Ruben Amorim.
Read more »
World Darts Championship Predictions: Luke Littler, Luke Humphries, Michael van Gerwen and Michael Smith all in contentionIt's predictions time ahead of the World Darts Championship at Ally Pally. Who will our experts pick to lift the Sid Waddell Trophy in 2025?
Read more »
George Michael's Last Christmas - cause of star's tragic death on December 25Christmas 2016 came with the devastating news that Wham! star George Michael had passed away at the age of 53, but it wasn't until March 2017 that his cause of death was confirmed
Read more »
Michael Flatley's Lord Of The Dance announces West Midlands dates for anniversary tourLord of the Dance, the global phenomenon that revolutionised Irish dance, will return to the UK in 2026 as part of its 30th anniversary tour.
Read more »
'I've never seen anything like this before': Paula Scher on the backlash to Pentagram's AI government website designDaniel John is Design Editor at Creative Bloq. He reports on the worlds of design, branding and lifestyle tech, and has covered several industry events including Milan Design Week, OFFF Barcelona and Adobe Max in Los Angeles.
Read more »