A poll of 2,000 adults found a third said they shop at independent retailers more frequently than they did two years ago - but claim the cost-of-living crisis is driving them to bigger chains
According to a recent study, over six in ten respondents stated that "a lot" or "a fair amount" of shops in their local area have shut down over the past year.
"We believe that supporting independent businesses is key to making this happen because they offer so many unique products and experiences that bigger retailers can't" she adds. Charlotte Broadbent, UK general manager at Faire, the company that commissioned the research, commented: "The independent retailers we work with tell us that it's often their youngest shoppers who most value the uniqueness and personal touch that independent stores offer over larger retailers."
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