New Orleans, known for its vibrant culture and festive atmosphere, is gearing up for its record-tying 11th Super Bowl hosting in February. The city embraces the event with a 'stays ready' mentality, showcasing its pride in identity, welcoming spirit, and deep connection to the transformative power of football.
I went to New Orleans . I want to go to New Orleans again. I will never not want to go to New Orleans again. Everybody should go to New Orleans , all the time. The NFL should go… I heard February is good.
It is the trendy grandparent to whom you skip joyously, lifted by the parent-reassuring knowledge you shall never leave unfed, unnurtured, unloved or unfussed over, the quintessential host of all hosts teasing a premium food cupboard, an unlimited catalogue of stories, one of the world's most prestigious jukeboxes and a conversation-driving football obsession befitting of its dwarfing centrepiece. 'We like to refer to the Superdome as the living room of New Orleans. This building has become the social fabric of New Orleans,' says Doug Thornton, the executive vice president of arena, stadium and theater at ASM Global. NOLA will play host to the biggest sporting celebration on earth for a record-tying 11th time in February when the Super Bowl returns to town and, for the eighth time, to the Superdome. Where others might be gearing up to roll out the red carpet as they welcome the world to their shores, New Orleans abides by a 'stays ready' mantra. For there may be no city prouder of its identity, nor a city more privy to new visitors, nor a city more in-tune to the romanticism of football and its ability to shatter boundaries as not only a Lombardi-driven duel of Xs and Os but a beacon and tool for unity, change and representation. 'It's the Super Bowl of Super Bowls,' says Michael Sawaya, President and CEO of the New Orleans Ernest N. Morial Convention Center. Latest NFL news and highlightsSubscribe to Inside the HuddleStream the NFL and more with NOWThe word 'encore' has no meaning in a city where the festivities never quite come to a conclusive halt, a revolving door of globe-trotting guests feeding the greatest party in America and contributing to a blend of communities, culture and chronicles like no othe
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