Shoppers predicted to spend average of £236 each in Boxing Day sales

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Shoppers predicted to spend average of £236 each in Boxing Day sales
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Barclays Consumer Spend researchers forecast a total of £4.6 billion will be spent and the vast majority of sales will be online.

Barclays Consumer Spend researchers forecast a total of £4.6 billion will be spent and the vast majority of sales will be online.

A total of 65% of shoppers are expecting to spend the majority of their sales budget online. Last year, Barclays found 63.9% of Boxing Day retail purchases were made online. A member of staff at Selfridges in London’s Oxford Street prepares for the department store’s Boxing Day sale “Boxing Day continues to be a crucial time for the retail sector, and the renewed interest in in-store shopping, alongside the enduring resilience of online platforms, demonstrates a more balanced and adaptive approach from consumers, which we hope will continue into the new year.”

“This marks a shift towards more functional finds, as Brits seek to use the sales to save on practical big-ticket items, which ordinarily fall outside their budgets,” Barclays said.“Taking this a step further, a quarter say they will only be buying what they consider essential items in the post-Christmas sales.

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