The sports staple is now a statement look
There are a few wardrobe items that many men need: a dinner jacket that fits and flatters, a good raincoat, a pair of comfortable trainers and, increasingly, a black hoodie. Whether in a basic heavyweight cotton from Asket, fine merino wool from John Smedley or a ribbed knit by Brunello Cucinelli, it’s an easy, democratic look.
“But our most in-demand black hoodies are subtle logo-print styles from Loewe and Celine Homme, alongside seasonal versions from LA brand Gallery Dept.” Earlier this year, Colombian-born French designer Haider Ackermann was named as Canada Goose’s first creative director; his debut launch for the brand was a hoodie in four colourways , branded with the logo for the non-profit Polar Bears International.
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